The Tree of Goodness encapsulates and demonstrates our Company Values, as Passion, Integrity and Transparency in all relationships, in respect for the Land, in order to establish itself as a mark of guarantee for the best Italian food products, that stand out for their Quality and Sustainability. Finally, it represents the dedication, the constant search for excellence in each production phase, and attention to the satisfaction of our Clients and our Consumers.

Our Vision

Confirm and hand over, each day, the Values of Italian Quality Excellence.

Our Values

The PASSION for Excellence and Quality, together with the TRANSPARENCY of conduct, are the basis for the LOYALTY in the relationships with our Employees, our Consumers, our Clients and our Suppliers, knowing that we are working in a Land to be loved and respected.